Assura + Protect
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Assura+Protect FAQs

1. Who is Assura Protect?

Assura Protect is a new type of life insurance company with a very simple vision – to provide you, and your family, “Better Cover… Longer” for a changing world.

Our founders are Life Insurance Advisors, Actuaries, Data Scientists and Financial Engineers committed to delivering our customers value for premium over the life of a policy.

“Life Empowered” is more than Assura’s motto – it is our commitment to policyholders.

2. What is Assura committed to?

Assura is committed to:

  • A Promise of Simple, Fair & Affordable Life and Critical Illness Cover.
  • A Mission to deliver Customer-Focused Protection.
  • A Life Empowered Vision.

3. Is my policy covered by the Financial Services Compensation Scheme?

  • Yes, Your Dividend Life policy id covered by the Financial Services Compensation Scheme (FSCS).
  • FSCS protects customers if they lose money because an authorised firm (like Assura Protect and/or Family Assurance Friendly Society) are unable to pay a benefit because they’ve ceased trading and declared in default.
  • The FSCS protect 100% of insurance claims for Term Life and / or critical illness insurance policies. For more information, please refer to the FSCS website at: Insurance protection & compensation | Check you’re protected | FSCS

4. How do I contact Assura Protect if I have a question?

If you have any questions about the products Assura offers, please contact us directly and a consultant will support you.

Phone: 033 0010 0210
Email: info@assuraprotect.com
Post: Assura Protect Ltd, First Floor, 86 Gloucester Place, London W1U 6HP

5. Who administers and arranges my Assura policy?

Your Assura policy will be administered and arranged by Assura Financial Ltd, which is entered on the Financial Conduct Authority Financial Services Register under reference number 795982.

6. Who will my policy be underwritten and issued by?

Your Assura Dividend Term Life with Multi-Claim Critical Illness Cover insurance policy will be underwritten and issued by Family Assurance Friendly Society Limited which is authorised by the Prudential Regulation Authority (PRA), regulated by the Financial Conduct Authority (FCA), (Financial Services Register reference number 110067) and Prudential Regulation Authority, and incorporated under the Friendly Societies Act 1992, registered number 939F.

7. Who regulates Assura Protect?

Assura Protect is regulated by The Financial Conduct Authority (FCA). The FCA require us to provide you with the necessary information to decide if an Assura Dividend Life policy is right for you.

8. Where is Assura Financial Limited registered?

Assura Financial Limited is registered in England and Wales under number 10781585. Its registered office address is:
Assura Protect Ltd, First Floor, 86 Gloucester Place, London W1U 6HP.

9. How will my information and personal data be held by Assura?

Your information will be held by Assura Financial Limited and its reinsurers in accordance with the requirements of the General Data Protection Regulation.

Your information and personal data will be used of providing insurance and/or handling claims or complaints.

You can find more information about this and our privacy policy here.

10. How do I make a complaint against Assura?

To find out how to make a complaint, please follow our step-by-step process at www.assuraprotect.com. Alternatively, you can contact us directly by:

Phone: 0330 010 0210
Email: complaints@assuraprotect.com
Post: Assura Protect Ltd, First Floor, 86 Gloucester Place, London W1U 6HP

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